FOR IMMEDIATE RELEASE
Dynamic Duo Christian Maxwell and Justin Maxwell Unveil Trusse Beauty: A Journey from Influencer to Industry Shakers
[Dallas, 12-7-2023] – In a remarkable tale of passion, expertise, and entrepreneurial
spirit, Christian Maxwell and Justin Maxwell have launched Trusse Beauty, a
breakthrough brand in the beauty and haircare industry. The power couple's journey began with Christian's career as a natural hair influencer 10+ years ago, navigating
the complexities of textured hair and gaining a dedicated following seeking authentic insights on her instagram page and her YouTube channel.
Some of her highest viewed videos reached nearly half-a-million viewers with countless others in the high 50k and up range.
Christian's trajectory reached new heights when she joined Mielle Organics, one of the fastest-growing ethnic haircare brands. As the Brand Manager, she spearheaded the successful launch of the Rosemary and Mint Collection, leaving an indelible mark on the industry. This experience laid the foundation for the next chapter in their journey.
The couple, driven by a commitment to ethical beauty solutions, founded Studio Maxwell, an advertising firm known for innovation and strategic prowess. Studio Maxwell became the incubator for Trusse Beauty, a brand rooted in clean, simple solutions for hair and skincare.
Trusse Beauty's debut product, the Gud Scalp and Hair Serum, made waves in the industry, selling out within a mere 15 days of its release. The serum's unique blend of natural ingredients and the couple's unwavering dedication to truth in marketing struck a chord with consumers seeking authentic and effective beauty solutions.
"We believe in the power of honesty and transparency in the beauty industry. Trusse (pronounced trust) Beauty is not just about products; it's a commitment to empowering individuals on their beauty journey," says Christian Maxwell.
Currently working relentlessly to restock their flagship product, Trusse Beauty has already quickly becoming a go-to choice for those who value clean, solution-driven beauty. The Maxwells' journey, from influencer to industry leaders, embodies the ethos of Trusse Beauty: authentic, transformative, and dedicated to empowering every individual's beauty experience.
For media inquiries, please contact:
[pr@studiomaxwell.co]
About Trusse Beauty: Trusse Beauty is a solution-driven ethical beauty, haircare, and skincare brand founded by Christian Maxwell and Justin Maxwell. Committed to clean, simple solutions, the brand offers transformative products rooted in honesty and transparency.
About Studio Maxwell: Studio Maxwell is an advertising firm founded by Christian and Justin Maxwell, known for its innovative marketing strategies and commitment to driving meaningful connections between brands and consumers.
